Articles

A primary purpose of every community is to fulfill the needs of its members. A strong community will go beyond the immediate, basic needs and ensure that fulfillment is a positive experience. By doing so, it builds in positive rewards and reinforcement for an enjoyable sense of togetherness.

Rewards & Reinforcement: Delivering Member Greatness in Online Communities

Community Management
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Sometimes the rules are unwritten, based on evolving behaviors and user-to-user interaction. No matter the method of conduct or scale of communication, all communities contain these community guideposts that govern user behavior.

The Power of Influence: Building Trust and Governance in a Community

Community Building
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This time, we decided to bring you with us on our journey of mapping out our strategy, testing our assumptions and launching what will hopefully be a thriving community. It won’t be all puppys and rainbows. We will be wrong. We will fail. We will learn. And we will share it all with you.

An Unfiltered Look at How to Launch a New Community

Community Building
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A new mode of engagement is needed to help supplement customer communication in the next generation, but how will this manifest? My money would be on community.

Communities: The Next Generation of Customer Engagement is Here to Stay

Community Marketing
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In this article, David Abramovich, the Online Community Leader at Toptal, shares fundamental steps to successfully cultivate this critical ingredient that increasingly impacts the future of work.

The Practical Guide to Building Online Communities

Community Building
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Architecting a community is very different for the first ten users versus the next thousand users. New priorities come into play, community concerns will shift and strategies need tochange. As a community manager, ensure the strategy is appropriate and reflects your community lifecycle to ensure maximum impact.

Master your community's lifecycle to increase your growth

Community Management
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Everyone needs some time to kick back and relax — but as a Community Manager, you may feel like this type of luxury is simply unattainable due to the sheer amount of work you have to do. You might be worried that your community health will weaken while you're away.

Community Manager Strategies for Vacations, Holidays & Taking Time Off

Community Management
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With a lot of marketers, there seems to be a gap between strategy and execution that is increasingly difficult to close. Talent that can simultaneously drive a strategy forward from a holistic brand perspective while also executing on the details is difficult to find.

Here's How CMOs Can Close the Community Manager Talent Gap

Interview
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An online community should first and foremost serve the members of that community. To do this effectively, we must be prepared to sacrifice growth for quality of engagement.

Five Myths of Community Design

Case Study
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At Facebook’s worst-performing content moderation site in North America, one contractor has died, and others say they fear for their lives

Facebook moderators break their NDAs to expose desperate working codnitions

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In Wikipedia’s 18 years of existence, it has become a fixture in our lives: It ascends to the top of Google’s search results and provides answers to the questions we ask Alexa and Siri. For Wikipedia’s editing community, the website is even more.

Wikipedia Isn’t Officially a Social Network. But the Harassment Can Get Ugly.

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When Polaroid Originals launched in September 2017 it built on the groundwork of the Impossible Project: the project that set out to save instant film a decade earlier and built a community of die-hard analogue enthusiasts around it.

The story of Polaroid Originals: How a community of instant film fans brought a global brand back to life

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Earlier this year when I started co-matter I was thinking about the principles that guide my understanding of what makes a great community. I sat down and wrote these 10 Golden Rules. Just like any rule they don’t always have to be true.

The 10 Golden Rules of Building Communities That Matter

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Building an audience is already tricky, but establishing a true community is even harder. Setting up your blog, forum, or chat room is only the beginning. It's what you do after that will make all the difference.

Brick By Brick: A free guide to building awesome communities

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Wikipedia is the largest free source of information in the world. The sixth most widely used website in the world is not run anything like the others in the top 10.

The Decline of Wikipedia

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Today’s social networking sites were originally created as places for people to connect, share ideas, and build a community. They’ve achieved that goal, and more. But “more” is not always a good thing.

This Is How To Build A Troll-Free Online Community

community articles
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Behind every successful blockchain project is a community of motivated supporters offering both social and financial assistance. A project’s survival in the crypto ecosystem is dependent on how well they build their community.

How To Manage a Cryptocurrency Community, Directly From the Experts

community articles
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Digital breakthroughs are making it increasingly easy for brands to communicate directly with end users. To encourage two-way communication, many brands are going to social media to talk directly with users.

5 Examples Your Brand Can Follow to Build an Online Community

community articles
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Think about how often you see brands shouting their messages at their audience. No engagement, no context, no conversation. Those brands look spammy and self-centered, not exactly trustworthy.

How To Build An Online Community From Scratch

Community Building
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Every day, things are changing in SEO. If you’re not already working on adapting, today’s the day. It’s time.

How to Build an Online Community for Your Business

Community Building
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